Car Talk Vehicle Donation Program is public media's premier vehicle donation program. We provide a turnkey service with custom promos and marketing collateral to fit the needs of NPR news, music, and PBS stations. Our exclusive on-air spots feature real donors, plus top NPR talent including Peter Sagal, Carl Kasell, and Tom and Ray Magliozzi. We are the only vehicle donation service featured on npr.org.
A. We suggest you look for happy vehicle donors, the best returns possible, high-quality service and complete transparency. Car Talk VDS offers all that and then some! We're pleased to provide stations with three customized options:
For example, we took a classic 1947 Packard to a special auction for a major MPR donor living in New Hampshire; we figured out how a WPLN member in Nashville could donate a 2010 Toyota stored in Toronto; we towed an RV for a KUHF board member before the cops towed it for him; and we even brought a WBEZ lapsed member back into the fold when he found himself the high bidder for Tom Magliozzi’s Fiat Spider convertible—and wrote a check to WBEZ for nearly $5,000.
It’s vitally important to have a vehicle donation program that understands how your station operates, and what motivates the audience and donors. Our public broadcasting-centric staff of Twyla Olson, Katie Kemple, Beth Carter and Doug Mayer have a combined 70 years in public radio.
• We deliver a higher revenue percentage to stations than our top competitors
• Local branding options, featuring real donors, keep the focus on your listeners and community.
• NPR partners with Car Talk VDS exclusively on vehicle donation support for stations -- from npr.org web tiles and podcast pre-rolls, to vehicle donation mailers in orders leaving The NPR Shop, to promos featuring NPR celebrity voices. NPR provides this at no additional cost -- all net proceeds are passed to stations.
You’re putting hard-won donors in someone else's hands. Protect them by insisting on a VDS that understands the value of transparency.