
Corporate Support | Digital Sponsorship
Explore our comprehensive resources for underwriting including sales best practices, research, credit copy tools and samples, event sponsorship guidelines, and more.
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Not Too Late to Join the Digital Underwriting Revolution
Grab hold of the public media digital underwriting sales trend by considering these recommendations that will prepare your team internally to succeed.

Webinar: Selling Public Media to Data-Hungry Underwriters

Corporate Support for Public Media Onboarding Toolkit
These corporate support best practices provide the foundation for successful public media underwriting sales.

IRS Regulations Related to Sponsorship
Master IRS compliance with this update by John Crigler, attorney for Garvey, Schubert, Barer.

Annual and Monthly Avail Planners
Plan your annual and monthly avail/revenue scenarios for both broadcast and digital inventory using these spreadsheet templates.

Guidelines for Digital Sponsorship
The online playing field is in a state of constant evolution. This doesn’t mean you shouldn’t play. It simply means that you need to be flexible and ready to adjust your practices and guidelines to adapt to the shifting landscape.

Digital Sponsorship Library
These real-world tools and examples are designed to address the specific barriers to online sponsorship prevalent in public media. These articles are organized by topic to help stations move forward more easily with a digital sponsorship strategy, and generate online revenue in earnest.