Tag: Donor Cultivation

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Resource in Major and Planned Giving

PMDMC Summer Series | Marketing Ideas for Your Planned Giving Program

Discover how to build and maintain an effective planned giving program by incorporating various marketing techniques.

Member Only Content

Resource in Major and Planned Giving

PMDMC Summer Series | Dynamic Messaging for Your Station's Gift Club

Learn how to create clear and compelling messages for your Gift Club donors giving $1,200-$5,000 annually.

Member Only Content

Resource in Major and Planned Giving

PMDMC Summer Series | Transforming the Work of Major Giving in Public Media

Stations that have participated in Greater Public's major giving training programs will share what worked and what didn't.

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Resource in Membership

PMDMC Summer Series | The Public Radio Fundraising Scorecard

Learn how to improve your online fundraising and engagement in this two-part review of the Public Radio Mystery Donor Audit.

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Resource in Membership

The Public Media Online Fundraising Scorecard

Raise more money online by experiencing your online giving process as a donor would. Then make the improvements that will allow more donors to give, and give again.

Member Only Content

Resource in Major and Planned Giving

Apply the Right Tactics to the Right Level of Giving

Maximize revenue by giving the right experience to each donor in each of three different areas of individual giving.