Campaign Strategy Manager
KUOW
Seattle
,
WA
Application Deadline: Tuesday, Mar 15, 2022
Description
ABOUT KUOW
KUOW Puget Sound Public Radio is Seattle’s NPR news station. We are an independent, nonprofit news organization producing award-winning journalism, podcasts, and events in service to the 3.9 million people in our coverage area. As a self-sustaining service of the University of Washington, our mission is to create and serve a more informed public.
COMMITMENT TO DIVERSITY AND RACIAL EQUITY
KUOW and the University of Washington are equal opportunity employers. KUOW is dedicated to building a culturally diverse staff and creating a working environment that promotes racial equity and inclusiveness. We believe attracting and retaining diverse staff is crucial to serving our community and fulfilling our mission. Women, Black, Indigenous and people of color (BIPOC), LGBTQ+ individuals, people with disabilities and veterans are highly encouraged to apply.
KUOW has an exciting opportunity for a Campaign Strategy Manager to develop multi-channel holistic fundraising campaigns across the organization – finding better ways to engage existing and new donors in order to make KUOW an organization more donors love every day. The ideal candidate for this position is an excellent strategist, writer and communicator who can wear many hats to strategize and collaborate with diverse teams and is highly comfortable with digital fundraising and marketing tools. This position will lead fundraising projects with various teams and develop fundraising content for a wide variety of campaigns including: on-air, digital campaigns, social media campaigns, email fundraising campaigns, KUOW email newsletters, some marketing campaigns and major donor appeals, and much, much more.
Duties & Responsibilities
• Develops strategy, coordinates and is the project manager for all campaigns.
• Manages logistics and creates complex schedules; drafts on-air copy and scripts, as well as designs supporting website, social media copy and solicitation email; produces on-air pitch shifts; communicates with staff.
• Coordinates and oversees supporting on-air air and digital promotions; writes, designs, and schedules on-air copy, web and social media copy and related solicitation emails. Ensures deadlines for production are met.
• Collaborates with other departments s to ensure campaign assets are deployed and integrated across all platforms (website, social and podcasts, etc.).
• Drafts copy, designs and provides editing for on-air, website social media and emails.
• Regularly monitors technology needs to optimize campaign performance and assists with training and procedural documentation as needed
• Attends cultivation and stewardship activities, including donor-related events and assists with events, pledge drives, general membership programs and other duties as assigned. Participates in annual development and marketing planning for Development Department
• Occasionally provides customer service by answering calls and emails, composes appropriate correspondence as needed and resolves donor inquiries and account problems.
Supervision Received
Position reports to the Membership Director
Requirements include:
- A bachelor’s degree and two years of experience in professional fundraising with demonstrated understanding of best practices in donor management.
- Working knowledge of database programs, competency in Microsoft Word and Excel a must; InDesign preferred.
- Ability to write and design quality donor materials and communications that integrate into the organization’s existing messaging and collateral.
- Strong interpersonal and customer service skills and an ability to communicate successfully in writing, by phone and in person.
- Proven ability to work professionally, collegially and effectively with donors or other constituents, colleagues and the general public. Commitment to providing quality service and ability to maintain confidences and protect confidential information.
- Intrinsically motivated and able to work independently, problem solve, take initiative, set priorities and handle multiple projects and deadlines efficiently and effectively.
- Demonstrated ability to work collaboratively in a team-oriented setting.
- Availability to work occasional evening and weekend hours.
- Familiarity with and appreciation of public radio programming a plus.