The Greater Public Blog : Membership

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The Opportunity for Transformative Change: Leveraging Individual Giving Amidst Threats to Public Media’s Federal Funding

June 24, 2025 by Jay Clayton & Gwen Colwell
Additional Gifts Direct Mail Donor Cultivation Federal Funding Gift Club Major Giving Major Giving Goals Membership Mid-Level Giving Moves Management On-Air Drives On-Air Scripts Planned Giving Renewals Value Proposition
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Beyond “Now More Than Ever”: 3 Rs for Compelling Audience Messages

April 8, 2025 by Jane O’Hara
Branding Community Email Marketing Engagement Marketing New Audiences New Members Value Proposition
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Tips to Prepare Statements for Tax Year 2024

December 12, 2024 by Gwen Colwell
Donor Acknowledgement Donor Stewardship Gift Club Major Donor Acknowledgement Mid-Level Giving Sustainers Year End
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Harnessing Election Energy: MPR’s Audience Development Approach During a Critical Season

November 1, 2024 by Marlena Sauceda
Elections Engagement New Audiences New Members
When to Stop an On-Air Drive Due to Major News
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When to Stop an On-Air Drive Due to Major News

October 23, 2024 by Jay Clayton
COVID-19 Format: News On-Air Drives
How to Use Your Airwaves to Support Other Nonprofits Legally and Responsibly
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How to Use Your Airwaves to Support Other Nonprofits Legally and Responsibly

October 22, 2024 by Melanie Coulson
FCC Legal On-Air Drives Partnerships

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