Development Associate – WBHM – (T55506)

WBHM Radio Station
Birmingham , AL

Application Deadline: Monday, Sep 10, 2018

Description

DEVELOPMENT ASSOCIATE -WBHM – (T55506)

Description

To solicit businesses and organizations to purchase on-air sponsorship announcements to support the station’s programming and help reach its fundraising goals. To identify and research prospects, develop client relationships, present proposals to interested businesses, organizations and agencies, and to finalize sponsorship agreements. To work with station management to develop goals and development strategies, and to assist with other fundraising or station initiatives as needed. This position is required to keep abreast of best practices in the field and remain up-to-date on current trends and new technologies. This position should anticipate change and ensure the organization is positioned to succeed.

 

RESPONSIBILITIES:

  1. Networks with current and prospective clients or their agent/agency at their place of business, at outside events, and lunch and dinner meetings to cultivate new donor relationships and discover potential support for station programming and other initiatives. May include nights and weekends.

    2. Presents sponsorship proposals to prospective supporters both in the office and at off-site locations.

    3. Uses market research data to match the station’s audience with the prospective sponsors’ market demographics.

    4. Identifies and researches prospective clients and categories of business support, and cultivates relationships with advertising agencies and their personnel.

    5. Works with WBHM Traffic and Programming staff on matters regarding WBHM’s programming schedule and on-air underwriting inventory, creates underwriting announcement flight(s), and coordinates with WBHM on-air talent to ensure announcements air according to the agreed-upon terms.

    6. Finalizes underwriting contract sponsorship agreements with clients both in the office and at off-site locations.

    7. Directly solicits and secures corporate support for station events and programming initiatives.

    8. Assists WBHM Marketing and Programming staff in community outreach.

    9. Performs other duties as assigned

 

Qualifications

Bachelor’s degree in English, Media, Communications, Sales, Marketing or a related field and two (2) years of related experience required. Work experience may NOT substitute for education requirement.

 

The ideal candidate should have development experience preferred. Ability to identify and research prospects and present proposals to interested entities.  Also be familiar with advertising, advertising sales, fundraising, or public radio/television.

 

(Annual Salary:  $38,209.60  –  $60,008.00)

Apply: https://uab.taleo.net/careersection/ext/jobdetail.ftl?job=T55506&tz=GMT-05%3A00

 

 

For additional information about this position, please contact: