Sponsorship Trade Policy Template
Regulate your station's acceptance of trade as currency for sponsorship by customizing this sample policy for your use.
[STATION] will use trade as prudently as cash. If the station would not normally spend cash on a product or service, it shouldn’t accept the trade either. The station should only accept trade items that it would not hesitate to tell a member or major donor about. All trade must be pre-approved by the sponsorship representative’s supervisor and all trade and trade/cash contracts must be approved by the supervisor before any sponsorship credits are cleared…

Anna McDonald
Greater Public Corporate Support Advisor
(703) 655-2944
(Eastern Time Zone)
amcdonald@greaterpublic.org
Corporate support