Value Added
Value Added Defined Value Added refers to any additional perks or package components you offer a prospect to sweeten your proposal—beyond on-air spots. These perks are most often off-air elements—both tangible and intangible. Many stations reserve Value Added elements as a way to reward those clients making a substantial sponsorship commitment, but others choose to include some of the following examples as a part of every sponsorship agreement. Examples of Value Added Stations offer a…
Anna McDonald
Greater Public Corporate Support Advisor
(703) 655-2944
(Eastern Time Zone)
amcdonald@greaterpublic.org
Corporate support