As we begin the new year after one of the most challenging periods our industry has ever faced, it’s time to shift focus from emergency response to long-term sustainability.
Join our team of Greater Public advisors and CEO Joyce MacDonald to discuss campaign plans for early 2026, leveraging the increased awareness of public media’s value. We’ll talk about strategies to successfully engage and retain the influx of new donors who began supporting your station in the last year along with renewal cycles, sustaining upgrades, and effective stewardship to convert those urgent gifts into lasting loyalty.
We’ll work together on successful strategies for the year to come. As always there will be plenty of time for your questions.
Please note: This webinar will be recorded and available for all Greater Public members to view on-demand.