Webinar: Best Practices in On-Air Fundraising: A 3-Part Series
All sessions presented by Jay Clayton, Individual Giving Advisor for Greater Public. Part 3 (Air Checking) will also be presented by Kelsey McConnell, Program Director of Classical California and Jacquie Fuller, Assistant Program Director of KUTX Austin.
- Sep 26, 2024 2:00pm
- Eastern Time Zone
- |
- 60 minutes
On air fundraising is as hard as it has ever been for stations. Many public media stations are working as hard – if not harder – for fewer donors and less money. Several factors contribute to this and some of them are out of our control. What is in our control is how effectively we pitch, produce, and evaluate our drives for the best possible performance. In this three-part webinar series, we will share best…