A major donor offer is the crucial link between a donor’s desire for impact and the specific work an organization is accomplishing. Successful offers are key to creating and sustaining major giving relationships that make a difference for stations and donors.
In this reprise of the popular PMDMC 2018 session, we’ll work together to better understand what a major donor offer is and how effective storytelling leads to success. Understand how to collaborate with other departments to craft a compelling offer. We’ll also consider storytelling in the context of the donor commitment process.