Webinar: Fall 2020 On-Air Fundraising Kick-Off

After adjusting to fundraising during COVID-19 over the course of nearly six months, stations are heading into the fall fundraising season with a clearer sense of how to plan and implement an on-air drive in the current environment. There are also questions about whether to sustain these practices, or if elements of pre-COVID drives should be re-implemented. Join us for a conversation about the right approach for this moment, as well as other insights, advice…

After adjusting to fundraising during COVID-19 over the course of nearly six months, stations are heading into the fall fundraising season with a clearer sense of how to plan and implement an on-air drive in the current environment. There are also questions about whether to sustain these practices, or if elements of pre-COVID drives should be re-implemented. Join us for a conversation about the right approach for this moment, as well as other insights, advice and perspectives as you gear up for your critical fall fundraiser.