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Tag: Membership

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Member Only Content

Updated! Resource in Membership

The Next-Level Sustainers Toolkit

Elevate your sustaining membership program - or simply strengthen its foundation - with this collection of calculators, scripts, letters, and advanced strategies.

Tagged with: Guidelines  Membership  Sustainers 

Post in Membership

WGVU Reimagines Public Media Development Amidst Fundraising Challenges

Tagged with: Digital Sponsorship  Event Sponsorship  Halo Effect  Leadership  Major Giving Goals  Membership  Mid-Level Giving  Multi-Platform Sponsorship  New Audiences  Sales Strategy  Strategy  Testimonials  Value Proposition 

Member Only Content

New! Resource in Membership

Webinar: Fall 2023 On-air Fundraising Kick-off for News Stations

Launch into the critical fall fundraising season feeling prepared and inspired.

Tagged with: Membership  On-Air Drives  Webinars 

Member Only Content

New! Resource in Membership

Webinar: Fall 2023 On-air Fundraising Kick-off for Music Stations

Launch into the critical fall fundraising season feeling prepared and inspired.

Tagged with: Membership  On-Air Drives  Webinars 

Post in Audience Development

Public Media! It's Time to Think Like a Modern Employer

Tagged with: Corporate Support  Hiring  Human Resources  Leadership  Major Giving  Membership 

Member Only Content

Resource in Membership

Maintaining and Using Membership Data

A well-maintained database is the most critical element of a membership program.

Tagged with: Data Management  Membership  Sustainers 

Member Only Content

Resource in Membership

Starting a Sustainer Program

A strong sustainer program is the bedrock of successful public radio fundraising. Follow our guide to get, retain, and recover valuable sustainer members.

Tagged with: Data Management  Direct Mail  Donor Acknowledgement  Donor Stewardship  Email  Guidelines  Lapsed  Membership  Online Giving  Public Media 101  Renewals  Strategy  Sustainers 

Member Only Content

Resource in Membership

Crafting an Annual Strategy for Membership Programs

Understand impact factors, your business model, budget, and how to set up analytics.

Tagged with: Budgeting  Membership  Strategy 

Member Only Content

Resource in Membership

Stewardship for Membership

Learn why, how, and when to show your members your ongoing gratitude for their support.

Tagged with: Donor Acknowledgement  Donor Cultivation  Donor Stewardship  Membership 

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