Webinar: Utilizing Google News Consumer Insights 2.0

Presented by Rusty Coats, founder and president at Coats2Coats; Anntao Diaz, head of News Consumer Insights, Realtime Content Insights and Google Surveys for Publishers at Google; and Steve Mulder, senior director of audience insights at NPR

  • Jul 9, 2020 4:00pm
  • Eastern time zone
  • |
  • About 60 minutes
Google and Greater Public, in partnership with NPR Audience Insights, will show you how to compile Google’s newly launched News Consumer Index 2.0 with NPR’s Audience Insights to help you make smart decisions based in data. These analytic tools can create actionable audience insights for both web and mobile audiences, helping your decision making in both marketing and programming. You can also discover real-time industry benchmarks and peer station averages. Watch the replay here >>…