Tag: Measuring and Reporting Impact

Resource in Membership

Webinar: Utilizing Google News Consumer Insights 2.0

Discover real-time industry benchmarks and peer station averages to help guide decisions and fuel action.

Resource in Corporate Support

Webinar: Demystifying Nielsen Ratings for Development Professionals

Be a more strategic fundraiser by learning to interpret Nielsen data, from TSL to Cume and listener hours.

Resource in Membership

Webinar: Greater Public’s Online Revenue Detector, Lessons Learned and KPI’s

Greater Public embarked on an ambitious project in 2016: identify best practice for a number of online fundraising key performance indicators and create an easy way for members to assess their performance against them. The result was the Online Revenue Detector.