Tag: Measuring and Reporting Impact

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Using Metrics to Evaluate and Adjust Digital Campaigns

Measure and optimize your digital campaigns using key metrics to maximize your fundraising impact.

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Webinar: Utilizing Google News Consumer Insights 2.0

Discover real-time industry benchmarks and peer station averages to help guide decisions and fuel action.

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Webinar: Demystifying Nielsen Ratings for Development Professionals

Be a more strategic fundraiser by learning to interpret Nielsen data, from TSL to Cume and listener hours.