Deb Ashmore, Analytics Strategist at CDP, will delve into the critical trends shaping the landscape of public media membership right now. By analyzing data from various public media organizations, Deb will highlight key insights that can help stations adapt to the evolving fundraising environment. Her expertise will provide attendees with strategies to optimize individual giving campaigns, leading to increased revenue for stations.
Separately, we’ll also discuss trends in non-profit individual giving overall. That webinar will be Monday, June 24 at 2pm ET / 11am PT. Join both conversations for added perspective on the state of our fundraising and concrete ideas on how to move your programs forward.