Webinar: Unlocking Mid-Level Giving – Part 2 of the Unlocking the Giving Pipeline Series

Presented by Petrice Gaskin, Associate Director of Mid-Level Giving at KQED, Sarah Ervin, Development Director at KPCW, and Renai Bodley, President and General Manager at KPCW

  • May 16, 2024 2:00pm
  • Eastern Time Zone
  • |
  • 60 minutes
Unlocking the Giving Pipeline for More Givers and Giving: A Three-Part Series As public media broadcast audiences have declined, the revenue sources we’ve long depended on are challenged to evolve, and this can take time. The good news? Your existing supporters can sustain your service while you build new audiences. To gain more givers and giving, stations will need to nurture a more powerful individual-giving pipeline, one that engages a donor at any giving level…