Greater Public’s Digital Fundraising Challenge Groups

Improve your online giving success with the help of a cohort of peers who will guide, motivate, and challenge your efforts.

Last spring, we secret-shopped the websites and emails of 150 public radio stations and discovered that many stations are neglecting some fundamentals of online revenue. We suspect the reasons for this are multiple: lack of time, intra-station power struggles, vendors who aren’t up with the times. We want to help you overcome these barriers to improve online revenue results. From February through May of 2021, we’re running two concurrent Digital Fundraising Challenge Groups, a free…

Critical resource


Melanie Coulson

Melanie Coulson

Executive Director for Member Station Services and Individual Giving Advisor

(612) 405-7827 (Pacific Time Zone)
Main contact for digital fundraising; general membership