PMDMC Summer Series | Digital Transformation: Lessons from Table Stakes

Poynter’s Table Stakes immerses local news organizations in a performance-focused, team-based, and design-driven program for digital audience and revenue growth. The intensive year-long effort pairs the seven Tables Stakes of digital transformation with the change management methodology of Performance Driven Change, providing a pathway for transforming news organizations into audience-focused, story-first, platform agile, and financially sustainable enterprises. Tables Stakes co-creator, Quentin Hope, will introduce the program’s framework and successes in building digital audiences, organizational capabilities,…