Making all NPR podcasts available, sponsorship-free and with other potential benefits, exclusively as a benefit of membership to a station.
A unifying brand and brand message that captures the full universe of content and experiences that we offer across all platforms, aiming to grow awareness and strengthen engagement by creating brand consistency.
A plan to develop the next generation of supporters, building on work to drive station donations from NPR digital platforms. Donors making a gift on NPR digital platforms would have the option to give to a station or support the NPR Network as a whole.
Greater Public is hosting a series of webinars for our members to hear directly from NPR leadership and staff, ask questions, and provide feedback on these components of the NPR Network Initiative.