Webinar: Are Cumes in Crisis? Important New Audience Insights for Public Radio

Cume audience, which is the number of listeners who tune into a station for five minutes or more, continues to shrink at many public radio stations. The pandemic accelerated the decline and most stations have not since recovered, but that doesn’t mean our hands are tied. Join the Radio Research Consortium’s Dave Sullivan and WHYY’s Audio General Manager, Joan Cherry Isabella, for a deep dive into public radio’s struggle with cume and what could help…