Effective Email Marketing for Your Sponsorship Clients

Promote sponsorship at your station using client-facing email marketing campaigns. When your clients and prospects are making decisions about sponsorship, they take in everything they know about your organization and its audience. Your competitors are working to build their brand awareness using email marketing campaigns, and you should be too.Why Do It? Email marketing campaigns allow you to:Build brand awareness for your station and position you as a media sales consultant.Communicate your organization’s unique value…