Tag: Media Kits

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Resource in Corporate Support

Creating an Effective Corporate Support Proposal

Secure more sponsorships with “you, you, me, us” proposals that demonstrate how partnership with your station will fulfill your client’s needs.

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Resource in Corporate Support

Corporate Support Media Kit Samples

Use these samples created by colleagues at more than 200 stations to create a media kit that will get you noticed.

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Resource in Corporate Support

Digital Underwriting Pricing and Inventory

Set the right prices on a variety of digital ad products while smartly managing your inventory.

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Resource in Corporate Support

Webinar: Show and Tell: Writing Fast, Effective Sponsorship Proposals

Whether you are part of a large underwriting team, or a one-person shop, writing effective proposals can be a drag on your time.

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Resource in Corporate Support

Corporate Support for Public Media Onboarding Toolkit

These corporate support best practices provide the foundation for successful public media underwriting sales.

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Resource in Corporate Support

Key Research for Underwriting

A comprehensive overview of resources to help you learn more about your station’s audience, your industry peers, and corporate support clients and prospects.

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Resource in Corporate Support

Sponsor Newsletter: A WGBH Case Study

WGBH has created a sponsorship-focused monthly e-newsletter that demonstrates the depth, breadth, and unique benefits of WGBH’s local sponsorship program.

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Resource in Corporate Support

Event Sponsorship Packaging

See how your station colleagues (and others) are packaging and selling their local events.