Tag: Media Kits
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Greater Public’s Corporate Support Proposal Challenge
Secure more sponsorships with “you, you, me, us” proposals that demonstrate how partnership with your station will fulfill your client’s needs.
Creating an Effective Corporate Support Proposal
Secure more sponsorships with “you, you, me, us” proposals that demonstrate how partnership with your station will fulfill your client’s needs.
Corporate Support Media Kit Samples
Use these samples created by colleagues at more than 200 stations to create a media kit that will get you noticed.
Digital Underwriting Pricing and Inventory
Set the right prices on a variety of digital ad products while smartly managing your inventory.
Webinar: Show and Tell: Writing Fast, Effective Sponsorship Proposals
Corporate Support for Public Media Onboarding Toolkit
These corporate support best practices provide the foundation for successful public media underwriting sales.
Key Research for Underwriting
A comprehensive overview of resources to help you learn more about your station’s audience, your industry peers, and corporate support clients and prospects.
Station Examples: Utilizing Research for Underwriting
See how your station colleagues successfully incorporate key research studies into presentations and media kits.
WPLN Proposal to Kent Creative
This is WPLN’s underwriting proposal to Kent Creative, a creative agency serving on-profits.
WOSU Proposal for CAS
The sample proposal from WOSU is an example of a cross-platfrom package that leverage many of the station’s assets for sponsorship.