Tag: Digital Sponsorship

New! Resource in Membership

PMDMC 2021 Recordings

The Public Media Development and Marketing Conference (PMDMC) is public media’s largest conference devoted to issues surrounding revenue generation, marketing, and management.

Resource in Corporate Support

Webinar: The Great Corporate Support Pivot with Paul Jacobs

Examine sponsorship during this stage of the pandemic including digital, FY22 planning, and the uneven economic rebound.

Resource in Corporate Support

Webinar: The Great Corporate Support Pivot of 2020, Part 2

Join us for a discussion about how the latest pandemic and political events affect corporate support strategy for 2021.

Resource in Corporate Support

PMDMC Summer Series | MetaPub: Visual Sponsorship and Promotion Software

Learn about Metapub, a visual connection with listeners on a variety of platforms through images, text, and links.

Resource in Corporate Support

PMDMC Summer Series | The Great (Corporate Support) Pivot of 2020

Discuss digital opportunities for your station that rethink our value proposition and use our inherent strengths to adapt to changing needs.

Resource in Corporate Support

PMDMC Summer Series | Creating New Corporate Sponsorship Products

Hear about the successful stations that identified, tested, and launched new sponsorship products with WBUR's BizLab.

Resource in Corporate Support

PMDMC Summer Series | Finding Success in the New Normal

COVID-19 has disrupted our well-established corporate support best practices, but there are some stations gaining traction.

Resource in Corporate Support

PMDMC Summer Series | Leveraging "Grove" for Sponsorship

Get to know NPR's "Grove" platform and what it offers so you can harness digital ad revenue as it begins to come back.

Resource in Corporate Support

FCC Regulations for Public Media Sponsorship

Take the guesswork out of copy approval with a strong understanding of how the FCC regulates public media underwriting.

Resource in Corporate Support

Webinar: Best Practices for Pitching Digital Media

Get the best recommendations for presenting digital ads to your underwriting clients and other digital sponsorship best practices.