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Major and Planned Giving | Metrics
Discover everything you need to build relationships with your station’s most generous donors, including proven resources for moves management and step-by-step guides to prepare you for the ask.
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Lay a Foundation for Your Legacy Giving Program
Learn to set expectations, create buy-in, develop staffing, and plan the life-stages of a major giving program that's new or still getting off the ground.
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Measuring the Success of Your Legacy Giving Program
There are important measurables that will help you communicate the impact and potential of the program over the long term.