Unlock millions of dollars in major gift potential using this transformative partnership with proven results.
Major and Planned Giving | Major Donor Acknowledgement
Discover everything you need to build relationships with your station’s most generous donors, including proven resources for moves management and step-by-step guides to prepare you for the ask.
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Receive more gifts from donors using Donor Advised Funds
Thank donors using memorable, personalized acknowledgement copy.
Help direct some of the billions of dollars held in Donor Advised Funds toward your deserving organization.
Keep major donors close by demonstrating the impact of their gift in highly personalized ways throughout the year.
Apply tactics to your major gift fundraising to bring in more gifts, bigger gifts, and less donor attrition over time.
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Rewrite your thank-you letters in the style of Penelope Burk's donor-centered fundraising, connect a single donor with the singularity of their impact.
Try Penelope Burk's suggestion based on her extensive research about what donors want and what inspires them to give more.
Tell a better story about the value of public media with these principles of good storytelling from Snap Judgment host and executive producer, Glynn Washington.