Tag: Public Media 101

Writing Copy for Public Radio Corporate Sponsorship
Master how to draft clean, succinct, and non-promotional copy for underwriting promotions that serve your clients as best possible.
Common Media Terms and Formulas
When working with an agency or a sophisticated marketing professional, it will be necessary to understand the language of ratings and commercial radio sales terminology.

Public Media Benefits for Four Types of Corporate Support
Valuable, effective corporate-nonprofit partnerships advance both the mission of the nonprofit organization and the business purpose of the sponsor.