Tag: Mid-Level Giving
Are You Mis-Applying Membership Tactics to Your Major Giving Program?
Maximize revenue by giving the right experience to each donor in each of three different areas of individual giving.
Strategies to Generate Major Donor Thank-Yous When Times Are Hard
Use these strategies to make sure your major and gift-club donors get the timely and heartfelt thank-yous that will let them know they've made a difference.
Building New Revenue Starts With Gratitude
Learn whom to approach and how to approach them to build a new revenue stream in a time of crisis.
Planned Giving Communication During the COVID-19 Pandemic
Communicate with donors about changes in giving incentives related to the CARES Act or the SECURE Act in a way that's appropriate to this challenging moment.
Major Giving Strategies During COVID-19
During the COVID-19 pandemic, put donor-engagement plans in motion that let your major donors feel like partners (and maintain major giving revenue).
Create Stand-Out Gift Club Messaging Using This Exercise
Make a case for support that's specific to your gift club members that draws them in to your organization and its mission.
How Rewriting Your Thank-You Letter Could Lead to Your Next Major Gift
Rewrite your thank-you letters in the style of Penelope Burk's donor-centered fundraising, connect a single donor with the singularity of their impact.
How Two Phone Calls a Day Could Make You Happier (and Raise More Money)
Try Penelope Burk's suggestion based on her extensive research about what donors want and what inspires them to give more.