An Introduction to Public Media Fundraising

Membership-Essentials-for-Those-New-to-Public-Media-Hero-1066x334

THE ATTRIBUTES THAT MAKE PUBLIC MEDIA FUNDRAISING UNIQUE

Understand what about public media fundraising is different from other nonprofit fundraising Media Fundraising VocabularyHere is a great list of common media fundraising terms that will be helpful to know as you familiarize yourself with the world of public media.Listener TrendsIn public media, people who are listening and watching matters. It’s these individuals who will make up your membership pool. Membership participation is directly correlated with listening/viewing, so it’s important to understand the listenership patterns.…
Jay Clayton

Jay Clayton

Greater Public Individual Giving Advisor

(781) 598-8822 (Eastern Time Zone)
jclayton@greaterpublic.org
Main contact for individual fundraising; pledge drive strategy; general membership

San Diego - August 12-15

PMDMC 2024

Check out the full PMDMC schedule. Explore our entire line-up and start planning your conference experience today.

See the schedule