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Sponsorship Category Trends and Insights
Discover industry-specific intel to support your prospecting and proposals.
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Webinar: Recruit and Retain Revenue-Generating Talent During the Great Resignation
Examine what top revenue-generating talent want from their next employer as well as keys to successful employee retention in public media.
Work Smart: Public Media Sponsorship Training for Newcomers
Rapidly build your foundation in public media sponsorship sales for bigger and faster revenue success.
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Webinar: Spring 2022 On-Air Fundraising Kick-Off
Launch into the critical spring fundraising season feeling prepared and inspired.
Webinar: Secrets to the Best On-Air Fundraising Spots
Join us to listen to the winner of our on-air spot contest, plus learn how you can create the most effective on-air spots.
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Designing a Fundraising Campaign When Your Need Is Urgent
Whether your fundraising results have been lackluster, leaving you with revenue to make up before the end of the fiscal year, or whether you’ve been handed a steep government or university budget cut, these types of situations demand campaign-style fundraising to produce the results you need.
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Halo Effect Toolkit
The very characteristics that make our stations unique in sound and substance are what make us attractive to sponsors.
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How the Halo Effect Benefits Sponsors
Understand how the Halo Effect delivers tangible value to our sponsors.
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What Is the Halo Effect?
Understand this unique selling feature of public media that offers a range of benefits to our sponsors.