Resource Types: Toolkit
Member Only Content
Halo Effect Toolkit
The very characteristics that make our stations unique in sound and substance are what make us attractive to sponsors.
Member Only Content
Donor Advised Funds Toolkit
Receive more gifts from donors using Donor Advised Funds
Member Only Content
FCC Regulations for Public Media Sponsorship
Take the guesswork out of copy approval with a strong understanding of how the FCC regulates public media underwriting.
Member Only Content
Major Giving Toolkit
Develop a reliable pipeline of truly transformational gifts to your organization with consistent, donor-centered practices that keep major donors giving, and giving more.
Member Only Content
Gift Club Toolkit
Develop a thriving gift club that engages lower-level donors with capacity to give more, and discovers major donors for individual cultivation.
Member Only Content
Podcast Sponsorship for Public Media
Monetize your growing podcast audience with the right plan for pricing, packaging, and sales strategy.
Member Only Content
Digital Underwriting Training for Public Media
Sell digital sponsorship with confidence and grow your station's revenue with this training series designed specifically for public media.
Member Only Content
Capital Campaign Case Statements
Dazzle your donors with a campaign case statement that makes them want to be a part of your important and aspirational project.
Member Only Content
On-Air Fundraising Toolkit for Public Radio
Set and meet your station’s pledge-drive goals with the latest thinking and time-tested best practices in on-air fundraising.