Tag: Guidelines
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Starting a Sustainer Program
A strong sustainer program is the bedrock of successful public radio fundraising. Follow our guide to get, retain, and recover valuable sustainer members.
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FCC Regulations for Public Media Sponsorship
Take the guesswork out of copy approval with a strong understanding of how the FCC regulates public media underwriting.
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Webinar: The Zen of KPIs: Bringing Focus to Your Organization
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Corporate Support Administrative Templates
Save time by adapting these vetted documents for use at your station.
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How to Launch Podcast Sponsorship
Launch a podcast sponsorship in your market that makes the most of the medium’s unique audience and listening experience.
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Strategies to Build an Advanced Sustainer Program
Achieve maximum program growth with these strategies to keep more sustainers on file as well as increase the amount that those sustainers are giving each month.
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The Next-Level Sustainers Toolkit
Elevate your sustaining membership program - or simply strengthen its foundation - with this collection of calculators, scripts, letters, and advanced strategies.
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Quiz: The Foundational Sustainers Checklist
This 10-question quiz will help you understand if your station needs to perfect the basics of a sustaining membership program, if you need to implement some additional tactics or proven best practices, or if now is the time to take your program to the next level.
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Corporate Support for Public Media Onboarding Toolkit
These corporate support best practices provide the foundation for successful public media underwriting sales.