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Greater Public Webinars

Greater Public member stations can take advantage of year-round training with live and on-demand webinars.

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Resource in Corporate Support

PMDMC Summer Series | Finding Success in the New Normal

COVID-19 has disrupted our well-established corporate support best practices, but there are some stations gaining traction.

Tagged with: COVID-19  Digital Sponsorship  Industry Categories  PMDMC 2020 Summer Series  Webinars 

Resource in Membership

PMDMC Summer Series | The Invisible Thumbprint: How Unconscious Bias and White Culture Affect Public Media

Minal Bopaiah is back to walk us through unconscious biases and how to better represent the audiences we serve.

Tagged with: Access and Inclusion  PMDMC 2020 Summer Series  Webinars 

Member Only Content

Resource in Major and Planned Giving

PMDMC Summer Series | Discovering and Engaging with Planned Giving Surveys

Learn how to better understand your donors' interests and engage them further through a planned giving survey.

Tagged with: Donor Prospecting  Planned Giving  PMDMC 2020 Summer Series  Webinars 

Member Only Content

Resource in Corporate Support

PMDMC Summer Series | Leveraging "Grove" for Sponsorship

Get to know NPR's "Grove" platform and what it offers so you can harness digital ad revenue as it begins to come back.

Tagged with: Ad Serving  Digital Sponsorship  Partnerships  PMDMC 2020 Summer Series  Webinars 

Resource in Membership

PMDMC Summer Series | Kick-Off Keynote: Noel King, Shereen Marisol Meraji, and Gene Demby

NPR’s Noel King, Shereen Marisol Meraji, and Gene Demby take the virtual stage to affirm the importance of public media.

Tagged with: PMDMC 2020 Summer Series  Webinars 

Member Only Content

Resource in Corporate Support

Webinar: Best Practices for Pitching Digital Media

Get the best recommendations for presenting digital ads to your underwriting clients and other digital sponsorship best practices.

Tagged with: COVID-19  Digital Sponsorship  Rate Card  Sales Prospecting  Share of Voice (SOV)  Webinars 

Member Only Content

Resource in Corporate Support

Webinar: Demystifying Nielsen Ratings for Development Professionals

Be a more strategic fundraiser by learning to interpret Nielsen data, from TSL to Cume and listener hours.

Tagged with: Data Management  Measuring and Reporting Impact  Media Knowledge  Metrics  On-Air Sponsorship  Public Media 101  Webinars 

Member Only Content

Resource in Membership

Webinar: How to Better Protect Your Donors’ Data

Learn to customize your donor management software and establish best practices to better protect your donor data.

Tagged with: Data Management  Webinars 

Member Only Content

Resource in Corporate Support

Webinar: Thinking Outside the Box: Using Rich Media to Increase Digital Banner Revenue

A PMDMC19 encore webinar: Explore the possibility of using differentiated creatives to help your station compete for digital advertising revenue

Tagged with: Ad Serving  Advertising  Digital Sponsorship  Webinars 

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