Member Only Content

Resource in Membership

Webinar: Create High-Performance Email That Boosts Fundraising Results

Your email fundraising performance affects your entire membership program, from renewing and acquiring members to supporting pledge and year-end fundraising.

Member Only Content

Resource in Corporate Support

Webinar: Find the Best Compensation Model for Your Corporate Support Team

A good compensation model for your underwriting team will affect sales rep motivation, performance, and, of course, revenue outcomes.

Member Only Content

Resource in Corporate Support

Webinar: The Latest Digital Sales Trends for 2018

The digital media environment continues to change at a rapid pace. In order to sell digital sponsorship with confidence, we need to stay ahead of the pace of change by educating ourselves about the latest trends.

Member Only Content

Resource in Membership

LinkedIn for Public Media

LinkedIn may be the most powerful social media tool your station isn't utilizing to the fullest. Activate your potential in this space with our mini-guide to Profiles, Groups, and Pages.

Member Only Content

Resource in Major and Planned Giving

Webinar: Understand Tax Law Changes That Will Affect Your Donors, Part 2

A two-part webinar series. The Tax Cuts and Jobs Act of 2017 is bound to cause changes in giving and stewardship at your organization in the year to come.

Member Only Content

Resource in Corporate Support

Cheat Sheet: Key Sponsorship Message Points

A downloadable cheat sheet for station sales teams to build on when articulating the features and benefits of public radio sponsorship to potential and existing underwriters.

Member Only Content

Resource in Membership

Sustainer Planning and Revenue Calculators

Build a strong base for your sustainers program with these foundational calculators.

Member Only Content

Resource in Membership

On-Air Scripts for Sustainers

Make sustained giving the first and best option for members during your next pledge drive by using these scripts on-air.