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Tag: Traffic

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Post in Corporate Support

When Breaking News Breaks Your Sponsorship Budget

Tagged with: Format: News  Inventory Management  On-Air Sponsorship  Traffic 

Member Only Content

Resource in Corporate Support

Traffic Professionals Cohort

Join us to network, have fun, and kickstart our new cohort for the coming year.

Tagged with: Cohorts  Traffic 

Post in Corporate Support

How to Use Alternate Traffic Logs in Marketron During Breaking News Disruptions

Learn to efficiently change Marketron logs in order to accommodate the shift in underwriting inventory during the upcoming impeachment hearings.

Tagged with: Format: News  Traffic 

Member Only Content

Resource in Corporate Support

Corporate Support Administrative Templates

Save time by adapting these vetted documents for use at your station.

Tagged with: Client Communication  Guidelines  Human Resources  Sales Process  Traffic 

Member Only Content

Resource in Corporate Support

Inventory Management Guide

Keep close tabs on your inventory revenue while maintaining the ability to accommodate last-minute requests from sponsors with these simple tools.

Tagged with: Inventory Management  Pricing  Sales Goals  Sales Process  Traffic 

Member Only Content

Resource in Corporate Support

Underwriting Traffic Report Checklist

In order to successfully manage your underwriting inventory, you must properly set up your traffic systems. Set up your systems by customizing this full traffic report checklist for your station's use.

Tagged with: Inventory Management  Sales Process  Traffic 

Member Only Content

Resource in Corporate Support

Creating Effective Underwriting Schedules for Public Radio

Learn how to create a schedule for your public radio underwriting clients that will deliver results.

Tagged with: Traffic 

Member Only Content

Resource in Corporate Support

Order Entry and Creating an Annual Growth Plan

Maximize your revenue potential by planning your inventory and improving traffic systems.

Tagged with: Inventory Management  Sales Process  Traffic 

Member Only Content

Resource in Corporate Support

Annual and Monthly Avail Planners

Plan your annual and monthly avail/revenue scenarios for both broadcast and digital inventory using these spreadsheet templates.

Tagged with: Digital Sponsorship  Inventory Management  Multi-Platform Sponsorship  Rate Card  Sales Goals  Sales Process  Share of Voice (SOV)  Traffic 

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