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Tag: New Audiences

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Post in Audience Development

Case Study: How KWMU Generates Email Leads Using Paid Social Media

Feel confident experimenting with paid social media campaigns by learning about one station's paid social media ads successfully generated email leads.

Tagged with: Format: News  New Audiences  Social Media 

Post in Audience Development

How Minnesota Public Radio Captured the #MPRraccoon Sensation to Connect With Its Audience

Learn how Minnesota Public Radio delighted audiences by rapidly producing t-shirts and tote bags in response to the #MPRraccoon Twitter sensation.

Tagged with: Engagement  New Audiences 

Post in Audience Development

Marketing Tactics Used by Top Podcasts

Build an audience for your public media podcast launch before you drop the very first episode.

Tagged with: New Audiences  Podcasting 

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