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Post in Audience Development

How TPT Embarked on Marketing Research to Expand BIPOC and Younger Audiences

Tagged with: Access and Inclusion  Community  Events  Market Research  Marketing  Media Knowledge  New Audiences  New Members 

Resource in Membership

Webinar: Building an Audience-Centered Culture: A Case Study from KERA

Learn how KERA has cultivated an audience-centered culture that responds to audience expectations in this two-part webinar.

Tagged with: Engagement  New Audiences  New Members  Renewals  Webinars 

Member Only Content

Resource in Membership

Greater Public’s Digital Fundraising Challenge Groups

Improve your online giving success with the help of a cohort of peers who will guide, motivate, and challenge your efforts.

Tagged with: Digital Fundraising  Email Marketing  Engagement  New Members 

Member Only Content

Resource in Membership

PMDMC Summer Series | Acquiring New Members in Uncharted Times

Learn where and how to acquire new members through an analysis of current and potential channels with CDP and M+R.

Tagged with: Acquisition  COVID-19  Digital Fundraising  Membership  New Members  PMDMC 2020 Summer Series  Webinars 

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Resource in Membership

The Public Media Online Fundraising Scorecard

Raise more money online by experiencing your online giving process as a donor would. Then make the improvements that will allow more donors to give, and give again.

Tagged with: Digital Fundraising  Donor Cultivation  Email Marketing  Engagement  New Members  Sustainers 

Resource in Membership

Webinar: On-Air Fundraising During a Global Pandemic

Learn about the creative ways stations are finding to raise necessary funds in unprecedented circumstances.

Tagged with: COVID-19  Membership  New Members  On-Air Drives  Strategy  Webinars 

Member Only Content

Resource in Membership

Webinar: Spring 2020 On-Air Fundraising Kick-Off

Launch into the critical spring fundraising season feeling prepared and inspired.

Tagged with: COVID-19  Membership  New Members  On-Air Drives  Strategy  Webinars 

Member Only Content

Resource in Membership

Webinar: Get Reenergized About On-Air Drives

Relieve on-air fundraising fatigue with game-changing inspiration for your next on-air drive.

Tagged with: Membership  New Members  On-Air Drives  Webinars 

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