Is It Time to Adjust Your Direct Mail Strategy?
Starting a Sustainer Program
A strong sustainer program is the bedrock of successful public radio fundraising. Follow our guide to get, retain, and recover valuable sustainer members.
Webinar: Building an Audience-Centered Culture: A Case Study from KERA
Learn how KERA has cultivated an audience-centered culture that responds to audience expectations in this two-part webinar.
PMDMC Summer Series | Do Old Assumptions Hold Up in Changing Times?
Getting Lapsed Gift Club Donors to Renew
Understand the importance of gift club renewals and how to draw members back to the club.
Sample Gift Club Scripts, Letters, Emails
Invite donors to join your gift club, or to renew or upgrade their gift club membership using these examples.
Sure-Bet Tactics to Renew Underwriting Clients
Secure more underwriting renewals using these tactics to cultivate the underwriting relationship from the moment a client signs their first contract.
Direct Mail and Email Appeal Campaigns
Save time and money with proven year-round campaign copy that’s ready for you to customize and send. You’ll find letter and email templates for all formats: news, classical, jazz, and triple-A.