Tag: Renewals
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Webinar: Building an Audience-Centered Culture: A Case Study from KERA
Learn how KERA has cultivated an audience-centered culture that responds to audience expectations in this two-part webinar.
PMDMC Summer Series | Do Old Assumptions Hold Up in Changing Times?
Getting Lapsed Gift Club Donors to Renew
Understand the importance of gift club renewals and how to draw members back to the club.
Sample Gift Club Scripts, Letters, Emails
Invite donors to join your gift club, or to renew or upgrade their gift club membership using these examples.
Direct Mail and Email Appeal Campaigns
Save time and money with proven year-round campaign copy that’s ready for you to customize and send. You’ll find letter and email templates for all formats: news, classical, jazz, and triple-A.
Sustainer Planning and Revenue Calculators
Build a strong base for your sustainers program with these foundational calculators.
How to Retain and Recapture Sustainers
A great sustaining member program doesn't just add sustainers, it keeps the sustainers already on file. These advanced strategies will help you keep sustainers close so you lose fewer of them over time.
Sustainer Member Essentials
A strong sustainer program is the bedrock of successful public radio fundraising. Follow our guide to get, retain, and recover valuable sustainer members.
Audience Journey Donor Retention Toolkit
Use these plug-and-play resources to make sure your members know how valuable they are to your station and its programming, and continue their membership.
Membership Engagement Email Series: Multi-Year Members
12 messages aimed at multi-year donors. Download and adapt for use at your station.