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Tag: Renewals

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Resource in Membership

PMDMC Summer Series | Do Old Assumptions Hold Up in Changing Times?

Radio and television fundraising leaders will share how they challenged public media's core fundraising assumptions.

Tagged with: COVID-19  Direct Mail  Email  Membership  On-Air Drives  PMDMC 2020 Summer Series  Renewals  Strategy  Webinars 

Resource in Major and Planned Giving

Getting Lapsed Gift Club Donors to Renew

Understand the importance of gift club renewals and how to draw members back to the club.

Tagged with: Donor Stewardship  Gift Club  Lapsed  Major Giving  Mid-Level Giving  Renewals 

Resource in Major and Planned Giving

Sample Gift Club Scripts, Letters, Emails

Invite donors to join your gift club, or to renew or upgrade their gift club membership using these examples.

Tagged with: Additional Gifts  Direct Mail  Email  Format: Classical  Format: Jazz  Format: News  Gift Club  Lapsed  Major Giving  Mid-Level Giving  On-Air Scripts  Renewals  Telemarketing 

Updated! Resource in Membership

Direct Mail and Email Appeal Campaigns

Save time and money with proven year-round campaign copy that’s ready for you to customize and send. You’ll find letter and email templates for all formats: news, classical, jazz, and triple-A.

Tagged with: COVID-19  Direct Mail  Email  Format: AAA  Format: Classical  Format: Jazz  Format: News  Renewals  Year End 

Resource in Membership

Sustainer Planning and Revenue Calculators

Build a strong base for your sustainers program with these foundational calculators.

Tagged with: Budgeting  Membership  Metrics  Renewals  Strategy  Sustainers 

Resource in Membership

How to Retain and Recapture Sustainers

A great sustaining member program doesn't just add sustainers, it keeps the sustainers already on file. These advanced strategies will help you keep sustainers close so you lose fewer of them over time.

Tagged with: Donor Stewardship  Membership  Renewals  Strategy  Sustainers 

Resource in Membership

Sustainer Member Essentials

A strong sustainer program is the bedrock of successful public radio fundraising. Follow our guide to get, retain, and recover valuable sustainer members.

Tagged with: Data Management  Direct Mail  Donor Acknowledgement  Donor Stewardship  Email  Guidelines  Lapsed  Membership  Online Giving  Renewals  Strategy  Sustainers  Toolkit 

Resource in Membership

Audience Journey Donor Retention Toolkit

Use these plug-and-play resources to make sure your members know how valuable they are to your station and its programming, and continue their membership.

Tagged with: Donor Acknowledgement  Donor Stewardship  Email  Engagement  New Members  Renewals 

Resource in Membership

Membership Engagement Email Series: Multi-Year Members

12 messages aimed at multi-year donors. Download and adapt for use at your station.

Tagged with: Email  Renewals  Sustainers 

Resource in Membership

Audience Journey Donor Retention Toolkit: Why

You know the station is worthy of your support. You want it continue to be a part of your community and make sure that it doesn’t go away.

Tagged with: Email  New Members  Renewals 

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