• Create an account
  • Sign In
Greater Public
  • Member Resources
    • Membership
      • On-Air Fundraising Scripts
      • ScriptPro AI
      • Mail and Email Campaign Copy
      • On-Air Drive Calendar
    • Corporate Support
      • Credit Copy Central
      • Onboarding Toolkit
      • Halo Effect Toolkit
      • Digital Underwriting Training
    • Major and Planned Giving
      • Major Giving Toolkit
      • Gift Club Toolkit
      • Planned Giving Toolkit
      • Gifts of Stock Toolkit
    • Equity and Inclusion
      • DEI Resources for Public Media Professionals
      • DEI at Greater Public
    • Benchmarks
    • Webinars
  • Blog
    • Membership
    • Corporate Support
    • Major and Planned Giving
    • Equity and Inclusion
    • Audience Development
  • Events & Training
    • NEW – Upcoming Events Calendar
    • Visit PMDMC.org
    • Greater Public Roundtables
    • Our Hour: A Gathering for BIPOC in Public Media
    • Work Smart: Public Media Sponsorship Training for Newcomers
    • The Major Giving Pathway for Public Media
  • Public Media Jobs
    • View Openings
    • Submit A Job
    • Careers at Greater Public
  • Direct Mail Services
    • Visit GreaterPublicServices.com
  • About
    • About Greater Public
    • Become A Member
    • Member Organizations
    • Affinity Groups
    • Staff & Advisor Directory
    • Board of Directors
    • FAQs
    • Contact Us

Tag: Email Marketing

Refine by Discipline

  • Audience Development ›
  • Corporate Support ›
  • Equity & Inclusion ›
  • Major and Planned Giving ›
  • Membership ›

Post in Membership

What We Learned From Making Secret Online Donations to Public Media Organizations

Raise more money online by taking these steps to improve your online giving process and post-donation communications.

Tagged with: Digital Fundraising  Email Marketing 

Member Only Content

Resource in Membership

PMDMC Summer Series | The Public Radio Fundraising Scorecard

Learn how to improve your online fundraising and engagement in this two-part review of the Public Radio Mystery Donor Audit.

Tagged with: Digital Fundraising  Donor Cultivation  Email Marketing  Engagement  PMDMC 2020 Summer Series  Sustainers  Webinars 

Member Only Content

Resource in Membership

The Public Media Online Fundraising Scorecard

Raise more money online by experiencing your online giving process as a donor would. Then make the improvements that will allow more donors to give, and give again.

Tagged with: Digital Fundraising  Donor Cultivation  Email Marketing  Engagement  New Members  Sustainers 

Member Only Content

Resource in Membership

Webinar: M+R’s Benchmarks and What They Mean For Your Station

Learn about donor behavior with a deep dive into M+R’s Benchmarks, featuring digital data from email, social media, and texting.

Tagged with: Benchmarks  Digital Fundraising  Email Marketing  Market Research  Metrics  Social Media  Webinars 

Resource in Membership

Webinar: What Stations Are Doing to Build Relationships With New Digital Audiences During COVID-19

What stations are doing to serve, engage, and build loyalty among newly-growing digital audiences.

Tagged with: COVID-19  Email Marketing  Membership  Promotion  Social Media  Webinars 

Member Only Content

Resource in Major and Planned Giving

Sample Gift Club Scripts, Letters, Emails

Invite donors to join your gift club, or to renew or upgrade their gift club membership using these examples.

Tagged with: Additional Gifts  Direct Mail  Email Marketing  Format: Classical  Format: Jazz  Format: News  Gift Club  Lapsed  Major Giving  Mid-Level Giving  On-Air Scripts  Renewals  Telemarketing  Year-round Scripts 

Post in Membership

What the Latest Data Tells Us About Calendar-Year-End Giving

M+R presents its 2018 Benchmarks study of nonprofit online strategy and performance, including the most current tips about calendar-year-end giving strategy.

Tagged with: Direct Mail  Email Marketing  Year End 

Post in Membership

Secrets to WETA’s Record-Breaking Year-End Email Campaign

Increase your CYE revenue significantly with these email-fundraising tactics from WETA, a station that increased its CYE revenue by 142% over four years.

Tagged with: Email Marketing  GivingTuesday  Year End 

Member Only Content

Resource in Membership

Webinar: Create High-Performance Email That Boosts Fundraising Results

Your email fundraising performance affects your entire membership program, from renewing and acquiring members to supporting pledge and year-end fundraising.

Tagged with: Acquisition  Digital Fundraising  Email Marketing  Lapsed  Year End 

« Previous 1 2 3 4 5 Next »

Sign In to Greater Public

Forgot your password?

New to Greater Public? Create an account.

Address

PO Box 303279
Austin, TX 78703-0055

(800) 454-2314

Stay in touch with us

  • Contact Us
  • FAQs

Copyright © Greater Public 2025. Privacy Policy