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Tag: Direct Mail

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Post in Membership

Is It Time to Adjust Your Direct Mail Strategy?

Tagged with: Acquisition  Additional Gifts  Direct Mail  New Members  Renewals  Sustainers 

Member Only Content

Resource in Membership

Starting a Sustainer Program

A strong sustainer program is the bedrock of successful public radio fundraising. Follow our guide to get, retain, and recover valuable sustainer members.

Tagged with: Data Management  Direct Mail  Donor Acknowledgement  Donor Stewardship  Email  Guidelines  Lapsed  Membership  Online Giving  Renewals  Strategy  Sustainers  Toolkit 

Post in Membership

Finding Focus for 2020 Year-End Fundraising

Focus on the things you can do really well in the final months of 2020 so you'll be more prepared to pivot in response to unexpected circumstances at year-end and in early 2021.

Tagged with: COVID-19  Direct Mail  On-Air Drives  Year End 

Post in Membership

Looking for Evidence of USPS Delays in Direct Mail

Ensure the timely arrival of your direct mail by understanding how to spot a mail delay pattern.

Tagged with: Direct Mail 

Member Only Content

Resource in Membership

PMDMC Summer Series | Do Old Assumptions Hold Up in Changing Times?

Radio and television fundraising leaders will share how they challenged public media's core fundraising assumptions.

Tagged with: COVID-19  Direct Mail  Email  Membership  On-Air Drives  PMDMC 2020 Summer Series  Renewals  Strategy  Webinars 

Post in Membership

Staying Donor-Centered in a Time of Upheaval

Remember that fundraising is about your listeners, not your station. Use this copy to drive that message home.

Tagged with: COVID-19  Direct Mail  On-Air Drives 

Member Only Content

Resource in Major and Planned Giving

Sample Gift Club Scripts, Letters, Emails

Invite donors to join your gift club, or to renew or upgrade their gift club membership using these examples.

Tagged with: Additional Gifts  Direct Mail  Email  Format: Classical  Format: Jazz  Format: News  Gift Club  Lapsed  Major Giving  Mid-Level Giving  On-Air Scripts  Renewals  Telemarketing  Year-round Scripts 

Post in Membership

What the Latest Data Tells Us About Calendar-Year-End Giving

M+R presents its 2018 Benchmarks study of nonprofit online strategy and performance, including the most current tips about calendar-year-end giving strategy.

Tagged with: Direct Mail  Email  Year End 

Member Only Content

Resource in Membership

Direct Mail and Email Appeal Campaigns

Save time and money with proven year-round campaign copy that’s ready for you to customize and send. You’ll find letter and email templates for all formats: news, classical, jazz, and triple-A.

Tagged with: COVID-19  Direct Mail  Email  Format: AAA  Format: Classical  Format: Jazz  Format: News  Renewals  Year End 

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