Membership | Email Marketing
Dive into Greater Public’s tools for on-air, direct mail, and online fundraising designed to help you maximize your effectiveness and move donors to their best gift.
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Webinar: M+R Benchmarks for Public Media 2024
Learn more about the 2024 M+R Benchmarks Study results with a specific focus on findings from public media orgs.
Member Only Content
New Donor Engagement Email Series
Cultivate new donors’ relationship with your organization using emails that connect and inspire.
Simple Ways to Design More Accessible Emails
Connect to Prospects and Donors With Audience-Focused Email Journeys
Member Only Content
Direct Mail and Email Appeal Campaigns
Save time and money with proven year-round campaign copy that’s ready for you to customize and send. You’ll find letter and email add-gift, renewal, and lapsed templates for all formats: news, classical, jazz, and triple-A.
Member Only Content
Essential Strategies for Public Media Membership Growth
Gain the ideas and tools to help you succeed in public radio membership, and move your program forward to the next level.
Member Only Content
Starting a Sustainer Program
A strong sustainer program is the bedrock of successful public radio fundraising. Follow our guide to get, retain, and recover valuable sustainer members.
Member Only Content
Membership Copy That Works
Concrete tips and best practices to make your writing as powerful as it can be.