Tag: Lapsed
Thriving in a Challenging Landscape: PMDMC24 Ideas Worth Sharing
Some of the most important discussions at this year's annual public media conference tackled the improvement of workplace culture, and ways to succeed in today’s challenging landscape of on-air-fundraising.
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How to Retain and Recapture Sustainers
A great sustaining member program doesn't just add sustainers, it keeps the sustainers already on file. These core strategies will help you keep sustainers close so you lose fewer of them over time.
Using Conversational Texting for Engagement and Recapture
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Direct Mail and Email Appeal Campaigns
Save time and money with proven year-round campaign copy that’s ready for you to customize and send. You’ll find letter and email add-gift, renewal, and lapsed templates for all formats: news, classical, jazz, and triple-A.
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Starting a Sustainer Program
A strong sustainer program is the bedrock of successful public radio fundraising. Follow our guide to get, retain, and recover valuable sustainer members.
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Getting Lapsed Gift Club Donors to Renew
Understand the importance of gift club renewals and how to draw members back to the club.
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Sample Gift Club Scripts, Letters, Emails
Invite donors to join your gift club, or to renew or upgrade their gift club membership using these examples.
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