Connect your station’s coverage of a historic political moment with an awareness of the singular value of public media's service.
Understanding bias can help you avoid perpetuating harmful stereotypes and alienating new audiences that are key to public media's survival.
Examples of how WGBH use underwriting testimonials on-air.
Sample on-air sponsorship promotional copy. Work with your program director to create promos that work for your station.
Sample copy for on-air underwriter testimonials.