Underwriting teams know how to hustle. You're always trying new things and refining proven practices, some much of which are growing your business and revenue. This repository is a space to share the sales tips, tricks, packages, processes, mindsets that work. Plus, a place to be inspired!
Examples of how WGBH use underwriting testimonials on-air.
OPB launched a testimonial campaign to help heighten awareness of the underwriting opportunity at the station.