Greater Public Webinars

Relieve on-air fundraising fatigue with game-changing inspiration for your next on-air drive.

One of the major reasons major gift officers in public media do not secure large gifts is because they have very little to present to donors. This webinar addresses that problem/opportunity.

Paul Jacobs shares his perspective about how radio has changed from a single medium to a multi-faceted platform and why this is advantageous to sponsors.

Articulate the unique value your station’s podcast inventory offers to clients and sponsors with this webinar exploring the podcasting landscape and public media's role in it.

Develop a plan beyond just on-air membership drives to turn more listeners into new public radio donors.

Find the most promising major donors by incorporating data and modeling into your prospect research.

ooh, thanks for the reminder! Make an easy business case for your prospects about the benefits of public radio corporate support using WBUR's latest research on the ROI of underwriting.

Understand the thorny legal implications associated with accepting cannabis underwriting.

Successful offers are key to creating and sustaining major giving relationships that make a difference for stations and donors.