Major and Planned Giving | Donor Acknowledgement
Discover everything you need to build relationships with your station’s most generous donors, including proven resources for moves management and step-by-step guides to prepare you for the ask.
All Tags in Major and Planned Giving

Planned Giving Toolkit
Elevate or launch your station’s planned giving program by identifying, receiving, administering, and stewarding gifts from donors who wish to make a significant impact.
Mohn Gifts Signal the Importance of Station Relationships

Donor Advised Funds Toolkit
Receive more gifts from donors using Donor Advised Funds
Sample the Public Media Major Gift Academy
Watch the first video in Module 1 of the training to see what’s in store.

Thank-You Copy
Thank donors using memorable, personalized acknowledgement copy.
How to Enable More Donor-Advised-Fund Gifts to Your Station
Help direct some of the billions of dollars held in Donor Advised Funds toward your deserving organization.
Are You Mis-Applying Membership Tactics to Your Major Giving Program?
Maximize revenue by giving the right experience to each donor in each of three different areas of individual giving.
Strategies to Generate Major Donor Thank-Yous When Times Are Hard
Use these strategies to make sure your major and gift-club donors get the timely and heartfelt thank-yous that will let them know they've made a difference.