Understand what is unique about public media fundraising.
Gain the ideas and tools to help you succeed in public radio membership, and move your program forward to the next level.
Ensure that every interaction with a listener – member or not – displays exemplary customer service.
Learn why, how, and when to show your members your ongoing gratitude for their support.
Develop a cultivation plan that gives donors a sense of belonging.
Cultivate a strong membership program that efficiently engages all parts of the giving cycle.
Make sure your donors are informed about the opportunity to give securities.
Ensure that you know what is necessary for your donors and your staff to feel great about stock gifts.