A great sustaining member program doesn't just add sustainers, it keeps the sustainers already on file. These core strategies will help you keep sustainers close so you lose fewer of them over time.
Membership | Renewals
Dive into Greater Public’s tools for on-air, direct mail, and online fundraising designed to help you maximize your effectiveness and move donors to their best gift.
All Tags in Membership
Save time and money with proven year-round campaign copy that’s ready for you to customize and send. You’ll find letter and email add-gift, renewal, and lapsed templates for all formats: news, classical, jazz, and triple-A.
A strong sustainer program is the bedrock of successful public radio fundraising. Follow our guide to get, retain, and recover valuable sustainer members.
Learn how KERA has cultivated an audience-centered culture that responds to audience expectations in this two-part webinar.