Learn how KERA has cultivated an audience-centered culture that responds to audience expectations in this two-part webinar.
Membership | Renewals
Dive into Greater Public’s tools for on-air, direct mail, and online fundraising designed to help you maximize your effectiveness and move donors to their best gift.
All Tags in Membership
Save time and money with proven year-round campaign copy that’s ready for you to customize and send. You’ll find letter and email templates for all formats: news, classical, jazz, and triple-A.
Build a strong base for your sustainers program with these foundational calculators.
A great sustaining member program doesn't just add sustainers, it keeps the sustainers already on file. These advanced strategies will help you keep sustainers close so you lose fewer of them over time.
Retain new members acquired during election time with these essential stewardship tactics.
A strong sustainer program is the bedrock of successful public radio fundraising. Follow our guide to get, retain, and recover valuable sustainer members.
Use these plug-and-play resources to make sure your members know how valuable they are to your station and its programming, and continue their membership.
12 messages aimed at multi-year donors. Download and adapt for use at your station.