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Tag: Sustainers

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Member Only Content

Resource in Membership

PMDMC Summer Series | Supported by Sustainers: Why and How to Get to 70%

A high percentage of sustainers is necessary for your station to maintain its financial health, especially through uncertain times.

Tagged with: Membership  On-Air Drives  PMDMC 2020 Summer Series  Strategy  Sustainers  Webinars 

Member Only Content

Resource in Membership

PMDMC Summer Series | The Public Radio Fundraising Scorecard

Learn how to improve your online fundraising and engagement in this two-part review of the Public Radio Mystery Donor Audit.

Tagged with: Digital Fundraising  Donor Cultivation  Email Marketing  Engagement  PMDMC 2020 Summer Series  Sustainers  Webinars 

Member Only Content

Resource in Membership

The Public Media Online Fundraising Scorecard

Raise more money online by experiencing your online giving process as a donor would. Then make the improvements that will allow more donors to give, and give again.

Tagged with: Digital Fundraising  Donor Cultivation  Email Marketing  Engagement  New Members  Sustainers 

Post in Membership

Embrace Sustainers During the COVID-19 Crisis

Sustainers are your partners in membership. Now is the time draw them in and show them how essential they are to your station.

Tagged with: COVID-19  Sustainers 

Post in Membership

What the Hacking of Half a Billion Credit Cards Means for Public Media

Minimize the ripple effects of the massive Marriott Starwood data breach on your station's members by following these data security best practices.

Tagged with: Data Management  Sustainers 

Post in Membership

Find Out How Your Sustaining Membership Program Measures Up

Find out where the next stage of essential growth for your station's sustaining membership program lies by taking our 10-question quiz.

Tagged with: Sustainers 

Member Only Content

Resource in Membership

On-Air Scripts for Sustainers

Make sustained giving the first and best option for members during your next pledge drive by using these scripts on-air.

Tagged with: Membership  On-Air Drives  On-Air Scripts  Sustainers 

Member Only Content

Resource in Membership

Sustainer Planning and Revenue Calculators

Build a strong base for your sustainers program with these foundational calculators.

Tagged with: Budgeting  Membership  Metrics  Renewals  Strategy  Sustainers 

Member Only Content

Resource in Membership

Samples: Direct Mail and Email for Sustainers

Adapt these sample direct mail letters and email templates for sustained giving at your station.

Tagged with: Acquisition  Additional Gifts  Direct Mail  Donor Acknowledgement  Email Marketing  Lapsed  Membership  Sustainers 

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