Examine what top revenue-generating talent want from their next employer as well as keys to successful employee retention in public media.
Explore our comprehensive resources for underwriting including sales best practices, research, credit copy tools and samples, event sponsorship guidelines, and more.
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Rapidly build your foundation in public media sponsorship sales for bigger and faster revenue success.
The very characteristics that make our stations unique in sound and substance are what make us attractive to sponsors.
Understand how the Halo Effect delivers tangible value to our sponsors.
Understand this unique selling feature of public media that offers a range of benefits to our sponsors.
Discern when and how to bring the Halo Effect into sales conversations and proposals.
Build these assets into your sales process to illustrate the power of the Halo Effect.
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